The Global Warming Swimming Pool

4 years ago Art & Design

global warming poolPhoto: Image via Neatorama

If the powers that be think the best way to educate people about the effects of global warming is by scaring the crap out of them, then HSBC would win hands down.

The leading bank joined forces with advertising agency Ogilvy & Mather (Mumbai branch) to raise awareness of the dangers of global warming. By gluing an aerial photo of a cityscape to the bottom of a swimming pool they’ve managed to create what a submerged city would look like, and boy is it scary. Cool, but scary.

global warming swimming poolImage via Neatorama

For the real deal, head to the Adelphi Hotel in downtown Melbourne, Australia. The hotel’s rooftop swimming pool cantilevers out over the busy road. Guests can swim over the edge and view the buidlings and street scene below.

adelphi melbournePhoto: Image Harry.K

Not for the faint hearted, or vertigo prone!

rooftop swimming poolPhoto: Image Broken Simulacra

Source 1, 2

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Written by: Linda

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Comments

Old Comments

Melbourne Accommodation says

Feb 1st, 2009 at 12am
Thanks, but as much as I love my swimming I'll pass on this one. I've got shivers just looking at the images. Jamie M.A.

Sean says

Nov 27th, 2008 at 12am
This would make sense if it could even physically happen, but seeing how if ALL the ice melted into the ocean you'd lose about 200 feet off the coastlines. Oh well, new beaches I guess.. but sunken cities like Waterworld? Um, no, ain't gonna happen... unless the land starts sinking...

Tara says

Nov 26th, 2008 at 12am
Wow - that's definitely an interesting approach. Reminds me a little of the submerged city in AI: Artificial Intelligence. Was this an effective campaign?

ligress says

Nov 26th, 2008 at 12am
Brilliant idea to create the submerged city pools whether for global warming or not. Scary as it might be, I can only imagine how cool it'd be to go scuba-diving in a sunken city! About the overhanging pool at the hotel - way too scary!